The most recent issue of the Division 49 newsletter from November 19, 2021 until the end of the year (December 31, 2021).
The Division 49 newsletter has been instrumental in increasing pageviews in the publications section of the website. The newsletter received 77,978 pageviews in 2021, as well as 70,850 unique pageviews, with web visitors spending an average of four minutes and 39 seconds on the publication’s webpages. The newsletter as a whole received 76,488 pageviews, 69,616 unique pageviews, visitors spending an average of four minutes and 53 seconds on newsletter webpages.
The most popular pages of this newsletter issue were:
- The “Cultural awareness—color blind” article which received 180 pageviews, 167 unique pageviews, and saw users spending an average of 4 minutes on the page.
- The Experiential column, titled “When talking isn’t enough,” which received 104 pageviews, 95 unique pageviews, and saw users spending an average of 3 minutes and 30 seconds on the page.
- The newsletter issue main page, which received 104 pageviews, 79 unique pageviews, and saw users spending an average of 1 minute and 46 seconds on the page.
- The Early career psychologist column, which received 74 pageviews, 61 unique pageviews, and saw users spending an average of 3 minutes and 1 second on the page.
The themes of these articles reflect the overall trend of content performing well on the Division 49 website in that they focus on issues of racial justice, psychodrama, and the practice and teaching of group psychotherapy. The newsletter issue main page likely received a high number of pageviews because visitors to the site were navigating to it to then find the articles they wished to read. That the most-viewed articles from the most recent newsletter issue reflect larger patterns in pageviews across the site over the course of a year indicates that these are topics that are likely of interest to visitors to the division’s website.
Racial justice continues to be a relevant topic of news and current events in 2021, Division 49’s article about racial justice and group therapy as remained timely and popular.
In other trends on the website, the Division 49 site is seeing increasing pageviews directed at articles on psychodrama. As the Division 49 newsletter continues featuring the Experiential column, which discusses psychodrama and group therapy, the Division 49 website may be seen as a resource for content on psychodrama. There may also be other trends in psychology right now, such as increased attention to trauma and innovative therapies for it, that may be driving this interest in psychodrama. Similarly, resources on practice, teaching, and training in the Division 49 newsletter and similar website sections also garnered a noteworthy number of pageviews throughout the year, and the division may want to consider continuing to include similar resources such as information about group theories and seminar curriculums.
As expected, Division 49’s ability to respond quickly to current events as well as to continue providing new resources to its members and to group psychologists has clearly benefited its website in terms of an overall high number of pageviews throughout the year. The continuation of the COVID-19 pandemic and the division’s resources related to it have made the division’s website a clearly relevant resource for psychologists.